'The author name and the title are both immediately recognisable to the target market and as such are crucial elements in the design.'
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Centring the title creates the greatest attention. |
Spine: The authors name is to be noticed first on the spine. The book's title is to be read after. |
The mandatory copy frames the title as the centre of attention. The contrast of point size creates a hierarchy. |
The mandatory copy sits within a 12.7mm border. Quotes are italicised to differentiate from the blurb. |
The silhouette becomes framed by the copy. The copy and silhouette creates for an interesting spine. |
Quotes italicised. Quoter is bold italicised. |
Spine details. |
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