Design Practice Blog: OUGD505 - Day Brief - Real Problems Graphic Solutions

Real Problem Graphic Solutions

In the group:

Tom Houghton
Joe Lindley
Neil Gilchrist
Myself

Our chosen field was Psychology.

For the first hour we each researched current topics in Psychology.

Some of the topics we looked into were:

Motivational Quotes as seen in the article about Andy Murray's pre match routine:

http://www.bbc.co.uk/sport/0/tennis/31514857

Reverse Priming - Motivational quotes actually doing there opposite

http://www.theguardian.com/commentisfree/2015/feb/18/inspiring-quotes-want-to-get-motivated-try-these

Cool in school? You're probably not anymore - psychology in child to adult transition

http://www.dazeddigital.com/artsandculture/article/20286/1/cool-in-school-youre-probably-not-anymore

Clark Carlisle suicide attempt relation to depression

http://www.express.co.uk/life-style/health/521602/Clarke-Carlisle-attempted-suicide-suffered-depression-for-10-years

Underlaying sense of depression apparent in Harry Potter films

http://www.themarysue.com/depression-psychology-lessons-from-harry-potter/

Famous artists that suffered from mental health issues

https://psychundergrad.wordpress.com/2012/04/18/famous-artists-who-suffered-from-mental-illness-psychology-meets-art-1/

Does listening to Mozart improve brain function - Mozart effect

http://www.bbc.com/future/story/20130107-can-mozart-boost-brainpower

9 things not to say to a sufferer of mental illness

http://psychcentral.com/blog/archives/2013/04/29/9-things-not-to-say-to-someone-with-mental-illness/

After a secondary group discussion we decided to focus on the Mozart Effect:

Sources:

http://en.wikipedia.org/wiki/Mozart_effect

http://nextshark.com/studies-reveal-some-interesting-benefits-for-classical-music-lovers/

https://news.usc.edu/71969/studying-for-finals-let-classical-music-help/

https://blog.bufferapp.com/music-and-the-brain

We discovered listening to classical music had many proven benefits:

/ Reduce Stress, Depression and Anxiety

/ Induce relaxation and sleep

/ Improve memory and awareness

/ Improve dyslexia, ADHD and Autism

/ Increases memory

/ Aids in Learning

/ Decreases Epileptic episodes

/ Improves creativity

We declared that our Target Audience was anyone suffering from any of these problems.

Our Solution was to listen to Classical Music

We discussed possible methods we could use to promote our solution:

A possible market strategy was to target students at stressful times and sending promotional material to workplaces to aid stressed workers.

We decided to create a series of posters to initially communicate our concept for the presentation later in the day, collectively we designed a template for the posters.

Our template would create a consistent brand and be adaptable to communicate our solution to our identified solution;